Glenn Pasch's Page

While preparing for my upcoming workshop for the 2011 Digital Marketing Strategies Conference, I continued to run across a common reluctance amongst businesses to change their focus from a defensive position to an offen sive position when dealing with their…

I have been to about 5 conventions so far this year with 2-3 more to go before years end. At the end of every convention, someone reaches out to me and asks, “How was the event and what could we do better?”

Any time I let them know why I was not satisfied, it usually is due to what was promised versus what was delivered. Do I feel that I received value for the money I spent.

So what am I looking for in order to say it was a great convention?…